Clear Brew
Clear Brew teamed up with Coast to look at the overall brand strategy of the company output. It was felt that the original branding was inconsistent and a more consistent look was required across all output.
The new approved styling was applied to brochures and documents as part of the ongoing strategy.
Consistency the key
The approach taken was to apply distinct and consistent elements to the literature, looking at colour palette and typography. Once this had been achieved it was rolled out into the company overview and the associated franchise documents.